Revolutionizing Child & Youth Market Research with Cutting-Edge Mobile Ethnography

Field Sauce Kidz are thrilled to announce the launch of Kidz Notes, a groundbreaking ready-to-go panel of children aged 8-17, now available on the Field Notes Mobile Ethnography app. This innovative tool transforms the way clients conduct online child and youth studies, providing unprecedented control, speed, and depth of insights.

 

What is Kidz Notes?

Currently more than 120 children and their families make up the Kidz Notes Panel, with more joining each day. Our participants are located all over the UK and we have ensured representation and diversity across the country as well as a spread of ages across locations. 

Kidz Notes empowers clients to efficiently select participants for their studies by viewing their video profiles directly within the Field Notes platform after filtering for ages of children and regions / cities. This streamlined process allows for total control over study and task design, enabling clients to assign specific tasks to chosen participants effortlessly. 

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AI Powered Video Management

Kidz Notes also offers AI-powered automatic transcriptions and translations of all the content collected and AI analysis capabilities allowing clients to automatically identify key themes as well as supporting clips and quotes.

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As a result conducting international studies and analysing large volumes of video content becomes incredibly easy and efficient, with significant savings in translation costs and analysis time.  

Enhanced Benefits and Rapid Turnaround
Clients utilizing Kidz Notes can expect a significantly faster recruitment and fieldwork process for online child and youth studies. The platform delivers high-quality video content, offering deeper and richer insights through its mobile ethnography capabilities. This ensures that clients can gather valuable data and make informed decisions more quickly than ever before.

Kidz Notes is designed with the user in mind, providing a stress-free experience that grants complete control for the participant over their experience and the same to clients over participant selection, task design, and reporting.

 

The platform also offers set fees and turnaround times for standard 30-minute, 60-minute, and 2-hour online task studies, ensuring transparency and efficiency.

 

Furthermore, clients can rely on the dedicated tech team at Field Notes and project team at Field Sauce Kidz for cohesive and full support throughout their projects. 

 

Why Stop There? 

Well thank you for asking, we won't!  We are continuing to grow our UK panel offering with additional qual panels focused on gamers, those who love fashion and beauty and content creators amongst other specialist categories.

 

We are also working away on building panels elsewhere around the globe and expect to launch those markets in 2025. In the meantime we can quote to recruit bespoke client panels almost anywhere, having tons of experience recruiting and fielding projects in more than 40 markets.

About Field Sauce Kidz and Field Notes
Field Sauce Kidz is renowned for its expertise in engaging and understanding young audiences, while Field Notes is a leader in mobile ethnography solutions. Together, they bring a wealth of experience and innovation to the market research industry with the launch of Kidz Notes.

For more information about Kidz Notes or to schedule a demo, please contact:

Naomi 
Naomi@fieldsauce.com